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Course info
Duration
Accredited by
Tutor Support
Course Access
13 Hours 12 Minutes
CPD UK & QLS
Included
1 Year
Become a prodigy in digital advertising by enrolling in our Advanced Digital Advertising Strategy Course Online. Our expert coach will help you understand through interactive lessons how you can enhance your target audience engagement with pioneering and compelling ad copy, including innovative campaign design and business strategies.
What you will learn from this course?
- Get an introduction to what is market research and analysis
- Familiarise yourself with tools and techniques for competitive analysis
- Identify how to segment and target specific groups of customers for effective marketing
- Know how to maximise ROI with strategic advertising
- Develop skills in competitive landscape analysis matters
- Explore Google ads conversion tracking to analyse customer interactions with your ads
- Understand what retargeting ads are to enhance the consumer relationship
- Learn how to create and set up your own business manager account
Advanced Digital Advertising Strategy Course
Master the skills you need to propel your career forward in digital marketing. This course will equip you with the essential knowledge and skillset that will make you a confident affiliate marketer and digital marketer and take your career to the next level. This comprehensive advanced digital advertising strategy course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this advanced digital advertising strategy course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career.
This comprehensive course will teach you the theory of effective digital marketing practice and equip you with the essential skills, confidence and competence to assist you in the digital marketing industry. Youโll gain a solid understanding of the core competencies required to drive a successful career in digital marketing. This course is designed by industry experts, so you’ll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for affiliate marketers and digital marketers or for people who are aspiring to specialize in digital marketing.
Enroll in this advanced digital advertising strategy course today and take the next step towards your personal and professional goals. Earn industry-recognized credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates.
This comprehensive advanced digital advertising strategy course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this advanced digital advertising strategy course can also take this course.
Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector.
This advanced digital advertising strategy course course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection.
This advanced digital advertising strategy course course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%.
Introduction
- Introduction
Overview of Advertising
- Overview of Advertising
Interlude Introduction Target Market, Psychology and Buying Behavior.
- Interlude Introduction Target Market, Psychology and Buying Behavior.
Section-1 : Target Market, Psychology and Buying Behavior
- Part-3.1 : Resources Market Research and Analysis
- Part-3.2 : Resources Market Research and Analysis
- Part-4.1 : Potential Aff Link Customer Behavior
- Part-4.2 : Potential Aff Link Customer Behavior
- Part-5 : Understanding Consumer Psychology and Buying Behavior
- Part-6.1 : Segmenting and Targeting Specific Customer Groups Effectively
- Part-6.2 : Segmenting and Targeting Specific Customer Groups Effectively
- Part-7 : Resource Customer Journey Mapping
- Part-8 : Why Competitive Landscape Analysis Matters
- Part-9.1 : Aaf Link Tools and Methods for Competitive Analysis
- Part-9.2 : Aaf Link Tools and Methods for Competitive Analysis.
- Part-9.3 : Aaf Link Tools and Methods for Competitive Analysis
- Part-9.4 : Aaf Link Tools and Methods for Competitive Analysis
- Part-9.5 : Aaf Link Seranking Homework
- Part-10 : the Power of Unique Selling Propositions (USPS)
Section 2 | Google, GMB & YouTube Advertising
- Part-11 : Interlude Into Google, GMB & YouTube Advertising
- Introduction
- Google Ads Promo 1
- 2.1 Keyword Research (Part-1)
- 2.2 Keyword Research (Part-2)
- 2.3 Keyword Research (Part-3)
- 2.4 Custom Segment Research Strategy
- 2.5 Keyword Match Types
- 2.6 Negative Keyword Strategy
- 2.7 Device Targeting
- 2.8 Ad Schedule
- 2.9 Location Targeting
- 3.0 Google Ads Conversion Tracking
- 3.1 Campaign Set Up
- 3.2 Ad Groups and Ads
- 4.5 Interlude
- 5 YouTube Campaign & Ad Types
- 6 Target Settings & How to Reach Your Audience
- 7 Bidding & Budgeting Settings
- 7.5 Google My Business Set Up (Part-1)
- 7.6 Google My Business Set Up (Part-2)
- 8 GMB Profile Tips
- 9 GMB Ads
- 9.75 Gmb Hacks
Section 2.5 | Interlude into Facebook Advertising
- Section 2.5 | Interlude into Facebook Advertising
Section 3 | Facebook Advertising
- 9.8 How to Create a Facebook Business Page
- 9.9 FaceBook Groups
- 9.999 Set Up Your Business Manager Account
- 10.0 Facbook Ads Pixel Set Up & Events
- 10.1 Cold Conversion Campaign Set Up
- 10.2 Cold Conversion Campaign Set up (Part-2)
- 10.3 Retargeting Ads (Part-1)
- 10.4 Retargeting Ads (Part-2)
Section 3.5 | Interlude Into TikTok Advertising
- Section 3.5 | Interlude Into TikTok Advertising
Section 4 | TikTok Advertising
- Section-1 : Introduction to TikTok (Part-1)
- Section-1 : Introduction to TikTok The Understanding of TikTok (Part-2)
- Section-1 : Introduction to TikTok Exploring Success Stories From TikTok Influencers and Brands (Part-3)
- Section-1 : Introduction to TikTok Overview of Tiktokโs Interface (Part-4)
- Section-1 : Introduction to TikTok Overview of Tiktokโs Interface and Main Features (Part-4.5) Part-2
- Section 2 Creating Captivating Content Part 5.5 Exploring Different Video Formats Lip-Syncing, Dances, Challenges, and More
- Section 2 Creating Captivating Content Part5.6 Exploring Different Video Formats Creating Thumbnails
- Section 2/Part:5.7 Creating Captivating Content How to Create a Story
- Section 2/Part:6 Creating Captivating Content Diving Into the Creation of Content
- Section 2 Creating Captivating Content Part 6.5 Utilizing Tiktokโs Built-in Effects and Filters Creatively
- Section 3 Content Strategy and Planning Part:7 Identifying Your Target Audience and Content Niche
- Section 3 Content Strategy and Planning Part 7.5 Aaflink Creating a Consistent Posting Schedule for Maximum Engagement
- Section-3 : Content Strategy and Planning Planning Ahead for Trending Challenges and Events (Part-7.8)
- Section-3 : Content Strategy and Planning How to Promote Your TikTok Videos and Profile (Part-8.5)
- Section 5/ Part:11 Building Your TikTok Brand Responding to Comments
- Section 6 Advanced Techniques and Strategies Part 11.5 Understanding Tiktokโs Analytics Dashboard, Using Data to Optimize Your Content Strategy
- Section-6 : Advanced Techniques and Strategies Creating Duet Content (Part-12)
- Section-6 : Advanced Techniques and Strategies Whats Trending on TikTok (Part-13)
Section 4.5 | Interlude into Instagram Advertising
- Section 4.5 | Interlude into Instagram Advertising
Section 5 | Instagram Advertising
- 1 Basic Set Up Of Your Instagram
- 2 About posting
- 3 Tagging & Collabs
- 4 Stories
- 5 reels.
- 6 Going Live
- 8.1 highlights
- 8.2 How to Define Your Target Audience
- 8.2 direct message section
- 8.3 Organic Growth Methods
- 8.4 Boost Post ( Running Ads)
- 9.7 Interlude Into Business Ads Manager
- 11.1 Creating IG Ads PT1
- 11.2 Creating IG Ads PT2
- 11.3 Understanding Ad Sets
- 11.4 Conversion Campaigns
- 11.4 Retargeting Ads
- 11.6 Influencer Marketing
Become a Master InAdver
- Become Amaster Inadver
Become a Master In Advertising | Advertising Strategy Guide
- Become a Master in Advertising Strategy Guide
CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.
The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.
CPD UK And Accredited Certificate Of Achievement
On successful completion of this course, you will be eligible to order your CPD UK accredited certificate of achievement to demonstrate your new skills. The CPD accredited PDF certificate of achievement can be obtained free of cost, which is included in the course. There is an additional fee to get a printed copy certificate which is ยฃ25.
Endorsed Certificate From Quality Licence Scheme
On successful completion of the course assessment, you will be eligible to order the QLS Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. This will provide you with a competitive edge in your career add extra value to your CV. You can also share this certificate with prospective employers and your professional network which will help you to drive a successful career in your chosen industry. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is ยฃ65.
Course Success Stories
Course info
Duration
Accredited by
Tutor Support
Course Access
13 Hours 12 Minutes
CPD UK & QLS
Included
1 Year
0121 295 1244Course Review
FAQs
Advertising serves three primary purposes: to inform, persuade, and remind. Informative advertising aims to create awareness of brands, products, services, and ideas. By announcing new products and programs, advertising can educate people about the characteristics and benefits of established or new products.
When it comes to advertising, the most effective campaigns are the ones that communicate the brand's value to the audience clearly and concisely. Whether it's through an intrinsic or extrinsic approach, it's crucial that your target market quickly understands your message. Therefore, make sure that you communicate your message clearly and avoid any potential confusion.
Using social media marketing, you can effectively promote your brand, engage with your audience, and incorporate their feedback into your marketing strategy.
To pursue a career in advertising, marketing, business, or a related field, having a bachelor's degree in advertising is a prerequisite. However, StudyPlex offers a Digital Advertising Course that can help you obtain a Bachelor's degree in just one online course without breaking the bank. This affordable course provides proficient knowledge and skills with expert training in advertising necessary to succeed in the field.
The course is typically delivered online through our Study Plex's learning platform, where you can access all the course materials and assignments at your own pace.
After successfully registering for the course, you will receive an email regarding your login details, allowing access to your online training course within the next 24 hours. .
You will receive an email with your login details upon successfully enrolling for a course. Kindly check your inbox or junk folder and spam folder, or you can contact our award-winning customer support team via [email protected].
You can gift any of our courses to your friends or dearest ones. After purchasing any course as a gift, kindly provide the learner's details via [email protected], and then we will send your gift to the learner with the login details of the course.
Definitely, you can enrol for this self-paced online video training course. Once you purchase the course, you will receive your login details via email. As you will receive lifetime access to the login portal, you can complete your course at your convenient time.
Absolutely! Each course is completely accessible from a tablet, mobile or laptop, as long as you have a secure internet connection.
Upon completing the course, you can order your certificate of achievement as proof of your new skill. You can also explore our websites to check out other courses as well. If youโre interested in the secrets of business branding , we recommend you join our Basic Business Branding Masterclass Course.
After successfully passing the MCQ exam, you can order the CPD-accredited Advanced Digital Advertising Strategy Course Online certificate.
No prior knowledge is essential for this course, making it ideal for beginners. However, a positive attitude toward learning is always beneficial.
