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Mastering Automation: The Ultimate Guide to Marketing in the Era of Bots

Mastering Automation: The Ultimate Guide to Marketing in the Era of Bots

Quality Guarantee

Quality Guarantee

Promising training excellence, satisfaction gurantee

Accredited by

Accredited by

CPD UK & Quality License Scheme

Tutor Support

Tutor Support

Unlimited support via email, till you complete the course

Recognised Certification

Recognised Certification

Accepted by thousands of bodies

Start Anytime

Start Anytime

Till you complete your exam

Job Opportunity

Job Opportunity

High Chances of Getting Hired After Course Completion

Advance your marketing strategies with bots and automation. Join our extensive  Mastering Automation: The Ultimate Guide to Marketing in the Era of Bots course and shape your online visibility with transformative automation techniques and well-defined approaches.

What you will learn from this course?

  • Get an introduction to marketing automation to understand how you can set your channels 
  • Learn how to generate leads on Facebook and Instagram with bots, SMS automation, stories and comments 
  • Identify how to extract SMS and Email lead info into Google Sheets with personalised email segmentation and lists
  • Get an overview of Mailchimp email marketing and its significance to create an account and navigate the dashboard 
  • Grasp ideas about email design fundamentals to design creative email layouts with customised templates
  • Learn how to write engaging email copy with advanced techniques of CHATGPT 
  • Comprehend automation built with CHATGPT and conversion optimisation strategies from scratch
  • Develop a touchpoint understanding to create and manage live campaigns and the aftermath of launching 

Mastering Automation: The Ultimate Guide to Marketing in the Era of Bots

Do you want to optimise marketing automation to generate 31% of your orders through automated emails and campaigns? Enrol in our Mastering Automation: The Ultimate Guide to Marketing in the Era of Bots and dive into the realm of automation to tailor your marketing strategies and dynamic approaches with the help of an expert coach.

This course covers the fundamentals and importance of marketing automation, including manychat greeting texts and messenger welcome messages. You will also learn how to set up manychat keywords and live chat to increase consumer interactions. You will also know how to generate maximum leads through automated email marketing with list-building strategies. As the course progresses, you will know how to import and segment your email contacts effectively to understand Mailchimp’s analytics and reporting. By the end of this course, you will understand how you can streamline your workflows with automation to magnify opportunities with sales funnels and website creation.

Join this comprehensive course to gain practical skills and digital marketing insights to rise above the competition with inclusive automation techniques and compelling marketing campaigns. 

Who is this Course for?

  • This course is highly efficient for those who are eager to learn marketing automation to take their campaign development knowledge to the next level
  • Digital Marketers and affiliate marketers can also take this course and manage their marketing tasks effectively 
  • Anyone who wants to understand marketing automation for B2B marketing strategy with expert-led tailored concepts can take this course
  • Any beginner who wants to become a professional in marketing automation to channelise their promotional activities and reach maximum target audience with efficiency can join this comprehensive course

Entry Requirements

This Marketing Automation course has no academic prerequisites and is open to students from all disciplines. You can access the course anytime and anywhere from any location. You will, however, need a laptop, desktop, tablet, or smartphone and a reliable internet connection.


This Business Automation course assesses learners through multiple-choice questions (MCQs). Upon completing the modules, learners must answer MCQs to complete the assessment procedure. 

  • Through the MCQs, it is measured how much a learner can grasp from each section. 
  • In the assessment, the pass mark is 60%.

Advance Your Career

This Mastering Automation: The Ultimate Guide to Marketing in the Era of Bots course will enable you to design your career by entering your chosen job market. Therefore, with your acquired skills and qualifications, your level of proficiency will increase and make you a tough competition in your desired field, enabling you to develop a successful career. However, if you are interested in learning the strategies of CHATGPT for your SEO content as well, we recommend you join the Mastering SEO: Supercharge Strategies Using ChatGPT to Claim Google’s Top Spot course and gain the necessary skills along with a recognised certificate. 

Course Success Stories

Recognised Accreditation


CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.

Course Curriculums

Marketing Automation with Manychat 101

Importance of Marketing Automation

Overview of ManyChat for Marketing Automation

How to Set up Your Channels

How to Set Up Manychat Greeting Text

Messenger Welcome Message

How to Generate Leads on Facebook

How to Extract Email Leads Info into Google Sheets

How to Set Up Manychat Keywords

How to Use Manychat Live Chat

Growth Tools

Instagram Automation with Stories & Comments

How to Generate Leads on Instagram

How to Get SMS Leads Through Instagram

How to Get SMS Leads Through Facebook

How to Extract SMS Leads Info into Google Sheets

How To Setup SMS Automation

How To Setup Email Automation

1.5 Interlude

1.5 Interlude

Email Marketing with MailChimp & Automation


Benefits of Email Marketing (Part-1)

Benefits of Email Marketing (Part-2)

Introduction to Mailchimp

Creating a Mailchimp Account

Navigating the Mailchimp Dashboard

Strategies for List Building (Part-1)

Strategies for List Building (Part-2)

Importing Contacts

Segmenting Contacts

Email Design Fundamentals (Part-1)

Email Design Fundamentals (Part-2)

Email Design Fundamentals (Part-3)

Email Design Using Layouts

Writing Engaging Email Copy with ChatGPT (Part-1)

Writing Engaging Email Copy with ChatGPT (Part-2)

Advanced Copy Techniques with ChatGPT

Exploring Mailchimp’s Analytics, and Reporting (Part-1)

Exploring Mailchimp’s Analytics, and Reporting (Part-2)

Automation Pre-built Journeys with ChatGPT (Part-1)

Automation Pre-built Journeys with ChatGPT (Part-2)

Automation built from scratch Journeys with ChatGPT (Part-1)

Automation built from scratch Journeys with ChatGPT (Part-2)

Conversion Optimization Strategies

Campaign Manager Understanding

Campaign Creation Live (Part-1)

Campaign Creation Live (Part-2)

Campaign Launch Aftermath

Touchpoints Understanding

Website & Product Creation In Mailchimp


2.5 Interlude

2.5 Interlude

Go High Level 101 & Automation


Interface Overview

Phone Number Setup

Calendar and Appts

Contact Section

Opportunities and Pipeline

Workflows and Automations

Lead form Creation

Funnels & Website Creation

Domain Setup

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Course Review


Marketing automation is software designed to minimise the time and effort required to perform repetitive tasks. For instance, managing email lists, publishing social media posts, and evaluating potential leads are all labour-intensive processes that can be made simpler and more efficient with the help of the right automation software.

Marketing automation can be a great asset for businesses as it can automate some of the manual and repetitive tasks that are part of the marketing function. This can help save time and resources for the business. Additionally, marketing automation can provide valuable insights and intelligence that can help marketers better understand their customers. With this knowledge, marketers are able to create targeted and more effective campaigns that are easier to measure.

If you are interested in learning about B2B marketing and complex customer journeys, it's crucial to understand the importance of keeping track of everything in an organised and centralised manner. The ideal solution for this is marketing automation. It is a technology which will enable you to centrally coordinate and manage customer interactions and automate marketing campaigns and processes across multiple platforms. By using marketing automation, you can unify your campaigns and connect everything to a central platform, making it easier to manage and track everything in one place.

Absolutely! You will be able to implement marketing automation strategy in your digital marketing career once you've completed this course. Our program aims to help you recognise your potential skills by providing professional guidance and training from experienced instructors. They will offer valuable industry insights to help you imply marketing automation effectively, establish a network , and make connections on digital platforms, thus enabling you to build a successful career.

The course is typically delivered online through our Study Plex's learning platform, where you can access all the course materials and assignments at your own pace.

After successfully registering for the course, you will receive an email regarding your login details, allowing access to your online training course within the next 24 hours.

You will receive an email with your login details upon successfully enrolling for a course. Kindly check your inbox or junk folder and spam folder, or you can contact our award-winning customer support team via [email protected].

You can gift any of our courses to your friends or dearest ones. After purchasing any course as a gift, kindly provide the learner's details via [email protected], and then we will send your gift to the learner with the login details of the course.

Definitely, you can enrol for this self-paced online video training course. Once you purchase the course, you will receive your login details via email. As you will receive lifetime access to the login portal, you can complete your course at your convenient time.

Absolutely! Each course is completely accessible from a tablet, mobile or laptop, as long as you have a secure internet connection.

Upon completing the course, you can order your certificate of achievement as proof of your new skill. You can also explore our websites to check out other courses as well. If you’re interested in learning the strategies of CHATGPT for your SEO content, we recommend you join our Mastering SEO: Supercharge Strategies Using ChatGPT to Claim Google's Top Spot course.

After successfully passing the MCQ exam, you can order the CPD-accredited Mastering Automation: The Ultimate Guide to Marketing in the Era of Bots course certificate.

No prior knowledge is essential for this course, making it ideal for beginners. However, a positive attitude toward learning is always beneficial.