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Advance your copywriting skills with our extensive masterclass. Learn advanced techniques in storytelling, persuasion and brand messaging from industry experts, equipping you with the tools to create impactful copy across various platforms and channels.
What will you learn from this course?
- Gain comprehensive knowledge about copywriting
- Understand the core competencies and principles of copywriting
- Explore the various areas of copywriting
- Know how to apply the skills you acquired from this course in a real-life context
- Become a confident and expert copywriter
Copywriting Masterclass
Master the skills you need to propel your career forward in copywriting. This course will equip you with the essential knowledge and skillset that will make you a confident copywriter and take your career to the next level. This comprehensive copywriting masterclass course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this copywriting masterclass course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career.
This comprehensive course will teach you the theory of effective copywriting practice and equip you with the essential skills, confidence and competence to assist you in the copywriting industry. Youโll gain a solid understanding of the core competencies required to drive a successful career in copywriting. This course is designed by industry experts, so you’ll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for copywriter or for people who are aspiring to specialise in copywriting.
Enrol in this copywriting masterclass course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates.
Who is this Course for?
This comprehensive copywriting masterclass course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this copywriting can also take this course.
Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector.
Entry Requirements
This copywriting masterclass course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection.
Assessment
This copywriting masterclass course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%.
Advance Your Career
This copywriting masterclass course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume.
Recognised Accreditation
CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.
Course Curriculum
Introduction
Get Your Psychology Right
13 Sales Buttons You Need to Know How to Push
Copywriting to Sell 10 Steps you Must Know
What Are the Eight Universal Motivators
How to Overcome Objections
12 Secret Steps โ Introduction
12 Steps โ AIDA
12 Steps โ Audience
12 Steps Format
12 Steps โ Pain
12 Steps โ Scarcity
12 Steps โ Objections
12 Secret Steps โ Headlines
12 Secret Steps โ Risk
12 Secret Steps โ Benefits
12 Secret Steps โ Simplicity
12 Secret Steps โ Readability
12 Secret Steps โ Endorsements
Introduction to Copywriting Formulation
Starting with AIDA
PAS Problem Agitation Solution
The 4 Ps
QUEST
Can You Write Better Sales Copy
20 Ways to Write Better Copy
Seven Guidelines for Editing
What You Need to Know to Write Great Headlines
14 Step Formula to Writing Great Sales Copy
Step 3 Reveal Your Solution
Step 4 Credentials
Step 5 Demonstrate the Benefits
Step 8 Add Bonuses
Step 9 Guarantees
Five Formulations for Sales Letters
The Five Point Sales Letter Formula
The Seven-Step Copywriting Formula for Sales Letters
The Nine Point Formula
The 18 Step Sales Letter
21 Part Sales Letter Formula
Bonus: 32 Step Power Copywriting Formula
Copywriting for Blogs โ Introduction
A Simple Formula for Blog Posts
Blog Post Copywriting Formula
Blog Post Editing Check List
Copywriting for Bullet Points
Copywriting for Testimonials
How to Create a High Converting Promotional Video
The Promotional Video for This Course Following the Script
The Promotional Video โ Version 2
2018 Update; The Formula for a Promotional Video
2018 Copywriting Course Promotional Video
Copywriting for Landing Pages
What is a Video Sales Letter
How To Write an Attention Grabbing Video Sales Letter Headline
Video Sales Letter Basics
Video Sales Letter Outline
Copywriting for Email
ACTIVITY: Analysis of a Long Form Story Telling Email
Email Copywriting Analysis 1
How to Write Effective Welcome Emails
Copywriting for Twitter: Entertain and Engage โ Be Brief.
Course info
Duration
Accredited by
Tutor Support
Course Access
62 Minutes
CPD UK
Included
1 Year
FAQs
CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world.
Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards.
For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days.
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No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learnerโs ability to learn new things, diversify their skills, and expand their horizons.
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