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Course info
Duration
Accredited by
Tutor Support
Course Access
1 Hour 2 Minutes
CPD UK
Included
1 Year
Advance your copywriting skills with our extensive masterclass. Learn advanced techniques in storytelling, persuasion and brand messaging from industry experts, equipping you with the tools to create impactful copy across various platforms and channels.
What will you learn from this course?
- Gain comprehensive knowledge about copywriting
- Understand the core competencies and principles of copywriting
- Explore the various areas of copywriting
- Know how to apply the skills you acquired from this course in a real-life context
- Become a confident and expert copywriter
Copywriting Masterclass
Master the skills you need to propel your career forward in copywriting. This course will equip you with the essential knowledge and skillset that will make you a confident copywriter and take your career to the next level. This comprehensive copywriting masterclass course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this copywriting masterclass course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career.
This comprehensive course will teach you the theory of effective copywriting practice and equip you with the essential skills, confidence and competence to assist you in the copywriting industry. You’ll gain a solid understanding of the core competencies required to drive a successful career in copywriting. This course is designed by industry experts, so you’ll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for copywriter or for people who are aspiring to specialise in copywriting.
Enrol in this copywriting masterclass course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates.
This comprehensive copywriting masterclass course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this copywriting can also take this course.
Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector.
This copywriting masterclass course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection.
This copywriting masterclass course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%.
Introduction
- Introduction
- How to Navigate This Course – Watch This Video
The Psychology of Selling
- Get Your Psychology Right
- 13 Sales Buttons You Need to Know How to Push
- Copywriting to Sell 10 Steps you Must Know
- What are the Eight Universal Motivators
- How to Overcome Objections
12 Secret Steps to Mastering the Basics of Copywriting
- 12 Secret Steps – Introduction
- 12 Steps – AIDA
- 12 Steps – Audience
- 12 Steps Format
- 12 Steps – Pain
- 12 Steps – Scarcity
- 12 Steps – Objections
- 12 Secret Steps – Headlines
- 12 Secret Steps – Risk
- 12 Secret Steps – Benefits
- 12 Secret Steps – Simplicity
- 12 Secret Steps – Readability
- 12 Secret Steps – Endorsements
Copywriting Formulation – Understanding the Building Blocks of Great Copywriting
- Introduction to Copywriting Formulation
- Starting with AIDA3
- PAS Problem Agitation Solution
- The 4 Ps
- QUEST
BASICS: How to Edit Sales Copy
- Can You Write Better Sales Copy
- 20 Ways to Write Better Copy
- Seven Guidelines for Editing
How to Write Headlines
- What You Need to Know to Write Great Headlines
Writing Great Sales Copy
- 14-Step Formula to Writing Great Sales Copy
Copywriting for Online Course Landing Pages
- Step 3 Reveal Your Solution
- Step 4 Credentials
- Step 5 Demonstrate the Benefits
- Step 8 Add Bonuses
- Step 9 Guarantees
Copywriting for Long Form Sales Letters
- Five Formulations for Sales Letters
- The Five Point Sales Letter Formula
- The Seven-Step Copywriting Formula for Sales Letters
- The Nine Point Formula
- The 18 Step Sales Letter
- 21 Part Sales Letter Formula
- Bonus: 32 Step Power Copywriting Formula
For Blog Posts
- Copywriting for Blogs – Introduction
- A Simple Formula for Blog Posts
- Blog Post Copywriting Formula
- Blog Post Editing Check List
- Copywriting for Bullet Points
- Copywriting for Testimonials
For High Converting Promotional Videos
- How to Create a High Converting Promotional Video
- The Promotional Video for This Course Following the Script
- The Promotional Video – Version 2
- 2018 Update; The Formula for a Promotional Video
- 2018 Copywriting Course Promotional Video
Copywriting for Landing Pages
- Copywriting for Landing Pages
For Video Sales Letters
- What is a Video Sales Letter
- How To Write an Attention Grabbing Video Sales Letter Headline
- How To Write an Attention Grabbing Video Sales Letter Headline
- Video Sales Letter Outline
Copywriting for Email
- Copywriting for Email
- ACTIVITY: Analysis of a Long Form Story Telling Email
- Email Copywriting Analysis 1
- How to Write Effective Welcome Emails
For Twitter
- Copywriting for Twitter: Entertain and Engage—Be Brief!
Conclusion and Course Wrap-Up
- Conclusion and Course Wrap-Up
CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.
CPD UK And Accredited Certificate Of Achievement
On successful completion of this course, you will be eligible to order your CPD UK accredited certificate of achievement to demonstrate your new skills. The CPD accredited PDF certificate of achievement can be obtained free of cost, which is included in the course. There is an additional fee to get a printed copy certificate which is £25.
Course Success Stories
Course info
Duration
Accredited by
Tutor Support
Course Access
1 Hour 2 Minutes
CPD UK
Included
1 Year
0121 295 1244Course Review
FAQs
CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world.
Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards.
For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days.
Yes, you can pay via Invoice or Purchase Order, please contact us at [email protected] for invoice payment.
Yes, you can pay via instalments at checkout.
No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner’s ability to learn new things, diversify their skills, and expand their horizons.
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