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Copywriting Masterclass

Copywriting Masterclass


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Recognised Certification


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Online Learning

Advance your copywriting skills with our extensive masterclass. Learn advanced techniques in storytelling, persuasion and brand messaging from industry experts, equipping you with the tools to create impactful copy across various platforms and channels.

What will you learn from this course?

  • Gain comprehensive knowledge about copywriting
  • Understand the core competencies and principles of copywriting
  • Explore the various areas of copywriting
  • Know how to apply the skills you acquired from this course in a real-life context
  • Become a confident and expert copywriter

Copywriting Masterclass

Master the skills you need to propel your career forward in copywriting. This course will equip you with the essential knowledge and skillset that will make you a confident copywriter and take your career to the next level. This comprehensive copywriting masterclass course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this copywriting masterclass course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career.

This comprehensive course will teach you the theory of effective copywriting practice and equip you with the essential skills, confidence and competence to assist you in the copywriting industry. You’ll gain a solid understanding of the core competencies required to drive a successful career in copywriting. This course is designed by industry experts, so you’ll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for copywriter or for people who are aspiring to specialise in copywriting.

Enrol in this copywriting masterclass course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates.

Who is this Course for?

This comprehensive copywriting masterclass course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this copywriting can also take this course.

Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector.

Entry Requirements

This copywriting masterclass course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection.


This copywriting masterclass course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%.

Advance Your Career

This copywriting masterclass course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume.

Recognised Accreditation



CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.

Course Curriculum



The Psychology of Selling

Get Your Psychology Right

13 Sales Buttons You Need to Know How to Push

Copywriting to Sell 10 Steps you Must Know

What Are the Eight Universal Motivators

How to Overcome Objections

12 Secret Steps to Mastering the Basics of Copy Writing

12 Secret Steps – Introduction

12 Steps – AIDA

12 Steps – Audience

12 Steps Format

12 Steps – Pain

12 Steps – Scarcity

12 Steps – Objections

12 Secret Steps – Headlines

12 Secret Steps – Risk

12 Secret Steps – Benefits

12 Secret Steps – Simplicity

12 Secret Steps – Readability

12 Secret Steps – Endorsements

Copywriting Formulation - Understanding the Building Blocks of Great Copywriting

Introduction to Copywriting Formulation

Starting with AIDA

PAS Problem Agitation Solution

The 4 Ps


BASICS: How to Edit Sales Copy

Can You Write Better Sales Copy

20 Ways to Write Better Copy

Seven Guidelines for Editing

How to Write Headlines

What You Need to Know to Write Great Headlines

Writing Great Sales Copy

14 Step Formula to Writing Great Sales Copy

Copywriting for Online Course Landing Pages

Step 3 Reveal Your Solution

Step 4 Credentials

Step 5 Demonstrate the Benefits

Step 8 Add Bonuses

Step 9 Guarantees

Copywriting for Long Form Sales Letters

Five Formulations for Sales Letters

The Five Point Sales Letter Formula

The Seven-Step Copywriting Formula for Sales Letters

The Nine Point Formula

The 18 Step Sales Letter

21 Part Sales Letter Formula

Bonus: 32 Step Power Copywriting Formula

Copywriting for Blog Posts

Copywriting for Blogs – Introduction

A Simple Formula for Blog Posts

Blog Post Copywriting Formula

Blog Post Editing Check List

Copywriting for Bullet Points

Copywriting for Testimonials

Copywriting for High Converting Promotional Videos

How to Create a High Converting Promotional Video

The Promotional Video for This Course Following the Script

The Promotional Video – Version 2

2018 Update; The Formula for a Promotional Video

2018 Copywriting Course Promotional Video

Copywriting for Landing Pages

Copywriting for Landing Pages

Copywriting for Video Sales Letters

What is a Video Sales Letter

How To Write an Attention Grabbing Video Sales Letter Headline

Video Sales Letter Basics

Video Sales Letter Outline

Copywriting for Email

Copywriting for Email

ACTIVITY: Analysis of a Long Form Story Telling Email

Email Copywriting Analysis 1

How to Write Effective Welcome Emails

Copywriting for Twitter

Copywriting for Twitter: Entertain and Engage – Be Brief.

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Course info



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62 Minutes



1 Year

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CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world.

Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards.

For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days.

Yes, you can pay via Invoice or Purchase Order, please contact us at [email protected] for invoice payment.

Yes, you can pay via instalments at checkout.

No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner’s ability to learn new things, diversify their skills, and expand their horizons.

After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via [email protected]